Cleanzine: your weekly cleaning and hygiene industry newsletter 11th April 2024 Issue no. 1109
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Bantams clean up with new laundry contract
Christeyns, based on Rutland Street Bradford, is making sure its home football team, Bradford City, turns out with more than a clean pair of heels!
The laundry chemicals specialist has entered a new laundry sponsorship deal set to run until the end of the 2019 season that will see the club save thousands of pounds in laundry supplies.
Along with specific liquids to match a variety of wash programmes, Christeyns has also installed an automatic detergent dosing system which will reduce wastage and ensure the wash programmes function at their most efficient.
At their ground on Valley Parade, Bradford City Football Club is home to over 150 players, incorporating the reserves, the development squad, the Academy and of course the first team. With several versions of the club strip, including home, away and training, there are over 210 sets of kit to wash in a week, not to mention towels and physiotherapy blankets.
"We would like to thank Dave Aveyard and Christeyns for their generosity and support," says Michael Shackleton, commercial manager at Bradford City. "We have seen brilliant results from the new laundry facilities. Not only is the kit superbly clean but we are saving on energy and water usage too."
Recently appointed kit man Alan Jackson and his team have their work cut out operating the laundry at least six days a week for seven hours a day. Keeping the kit pitch perfect is not an easy job and top quality, tried and tested detergents are essential to keep things running smoothly.
Dave Aveyard says of the sponsorship: "We are delighted to be involved with Bradford City and hope that it will be a great season for all the squads. We wanted to make sure all the players look their best and our new laundry system does just that."
Founded in 1903 and pioneers of professional association football in the West Riding of Yorkshire, the Bantams stadium seats over 25,000 spectators and boasts an average of over 20,000 season ticket holders.
1st March 2018