Cleanzine: your weekly cleaning and hygiene industry newsletter 18th April 2024 Issue no. 1110

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Vectair Systems launches YouTube channel to showcase its new range of product videos

Recognising the rise of social media and the importance of video in the way consumers now like to communicate, leading hygiene manufacturer Vectair Systems has launched a YouTube channel containing a new range of product videos. The videos have been produced by a leading production company using a film crew that has worked on BBC productions including Eastenders and Casualty.

By visiting the YouTube channel here:

(www.youtube.com), viewers can find out more about some of Vectair's latest products including the V-Air Solid passive air freshener, the Femcare MVP sanitary disposal unit, and the Prozone ozone generator.

Videos feature Paul Wonnacott, Vectair's managing director, as well as the CEO of The Eve Appeal Athena Lamnisos and Mike Prince, chairman of the European Ozone Trade Association.

Each video is between two and five minutes long and visitors can choose to subscribe to Vectair's channel to receive updates when new videos have been uploaded. The V-Air Solid and Prozone videos highlight their main features and benefits, whilst the Femcare MVP video also explains how Vectair Systems is supporting The Eve Appeal to raise awareness of women's cancers as well as raise vital funds for cancer research.

YouTube is now the second most popular website after Google, beating Facebook with over 1billion monthly visitors. These videos are the first in a series of films to be produced by Vectair Systems to help customers see the benefits of its systems, as well as how to use and/or service them.

"We are constantly striving to find new ways to communicate with our audiences so that we can improve our user experience, so we are excited to launch this new YouTube channel," says Paul Wonnacott. "Videos can, in many ways, be far more engaging than text, and they also condense lots of information into small bite-size snippets. Our new videos also give us the opportunity to let people into the world of Vectair, and to get to know us and our latest products!"

Vectair Systems is a leading technological innovator, manufacturer and supplier of hygiene products in over 120 countries worldwide.

T: +44 (0) 1256 319 500
E: [email protected]
W: www.vectairsystems.com

22nd January 2015