Cleanzine: your weekly cleaning and hygiene industry newsletter 18th April 2024 Issue no. 1110
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Aphex BioCleanse Systems signs European supply & private label agreement for DermAphex and SanAphex
Aphex BioCleanse Systems, a sanitisation solutions company focused on the development and distribution of non-toxic and water-based sanitisation and disinfection products trademarked as Hy-IQ Water, has signed a supply and private label agreement with Qurexx BV in Almere, The Netherlands.
As part of the agreement, and following required European registration processes, Qurexx holds the authority to purchase, market and sell Aphex's DermAphex hand sanitiser and SanAphex hard surface sanitiser throughout the EU, the UK, Switzerland and Eastern Europe.
Qurexx will initiate authority approval for selected EU markets and work with key industry leaders to introduce this innovative product with substance and product approval.
Qurexx aims for a significant market share in Europe, while providing a safe and efficient alternative to flammable and irritating disinfectants.
"Our water-based products offer a safer and more environmentally-friendly option to the growing European sanitisation market," says Aphex President and CEO David J Weaver. “Qurexx has a strong understanding of the European sanitisation landscape and will serve as a key partner to expand and provide access to and education on our products across Europe.”
Through this agreement, Aphex will leverage Qurexx's key partnerships and distribution channels to increase accessibility of the company's water-based sanitisation products across Europe.
The company says it has identified Europe as a key market for expansion as the continent's sanitisation market is constantly growing due to higher hygiene requirements. As a result, Europe's hand sanitiser market alone is expected to reach $2.1 billion by the end of 2025.
Says Dr Frank Hoefer, managing director for Qurexx:
"We chose to partner with Aphex because we believe in this reliable and safe technology, compared to established products such as alcohols or chlorine. The products offer a clean sanitisation option that European consumers have been waiting for and will respond positively to. As we work to bring the Company's products across Europe, we look forward to a strong and long-lasting partnership with Aphex.
"Our target is to establish fill-finish production and technical service in Europe and near our markets. Sustainability for us means to replace 5ml of flammable alcoholic product with a much smaller volume of water-based disinfectant foam. This keeps the hands of consumers healthy and selectively reduces harmful microorganisms. We understand this as innovation for tomorrow."
Called Hy-IQ Water, the non-alcohol, non-toxic, and hydrogen-based cleaning technology, uses hydrogen ions traveling nearly at the speed of light to breach the cell walls of exoskeleton germs. Preliminary research has proven that it is more effective in killing pathogens than alcohol-based solutions and the company is currently seeking to be the first FDA-approved hand sanitiser.
7th January 2021