Cleanzine: your weekly cleaning and hygiene industry newsletter 5th March 2026 Issue no. 1200
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EnvirOx launches industry disrupting cleaner disinfectant
US-based EnvirOx has launched a hyper-concentrate version of its patented, award-winning OxiGenesis technology, OxiGenesis RTU - the ready-to-use product that was introduced in 2023.
The company says that new OxiGenesis Hyper-Concentrate takes care of 99% of a facility's cleaning and disinfection needs with one product in four dilutions – and that no Personal Protective Equipment is required once the product has been diluted.
"This is the result of decades of research and development," notes vice president of operations Josh Clemence. “The kind of project that, frankly, a lot of companies wouldn't have the patience for. But we've been committed to this. One product that builds on the core of what we do as a company. One product in multiple dilutions. This time, it can take care of 99% of all facilities' cleaning and disinfecting needs.”
Diana Stewart, president, explains further: "We decided a while ago that our key competitor was, really, toxicity. We're serious about getting this product into people's hands, because we know, just like H2Orange2 did all those years ago, that OxiGenesis can make a real difference."
Jeff Van Kirk, vice president of sales, adds:
"Now we have a product that cleans like H2Orange2, and it's a broad-spectrum disinfectant. We know people have been burned by products that claimed to be disinfectants and cleaners before. The results - streaky glass, residue build-up - can cause more problems than they solve. We know it'll be a challenge to get people to see how different this is. But it's a challenge we relish. It's honestly fun going into a facility and blowing people's minds with what OxiGenesis Hyper-Concentrate can do."
OxiGenesis RTU won two Sanitary Maintenance Distributor Choice Awards for in 2025 in the Best Chemical and Health & Wellness categories. EnvirOx was named one of the Environmental Protections Agency's Partners of the Year in 2024 after the launch of the Design for the Environment-certified OxiGenesis RTU product.
To launch the project, a special four-minute cinematic video was created by the same local, award-winning team that created the OxiGenesis RTU launch video. The video continues the story of the ‘revolution against toxicity’ and can be viewed at:
https://vimeo.com/1151743089?fl=ip&fe=ec
A custom landing page has been launched, following the revolutionary theme of the video, with a downloadable E-book and other informational materials at:
https://try.enviroxclean.com/oghc/ | https://enviroxclean.com
26th February 2026